HUMAN RESOURCE ANALYTIC AND EMPLOYEE ENGAGEMENT OF TECHNOLOGY COMPANIES IN RIVERS STATE.

Abstract

This study examined the relationship between human resource analytic and employee engagement in technology companies in Rivers State. A cross-sectional survey research design was employed, targeting a population of 52 tech companies registered with the National Information Technology Development Agency (NITDA) in Rivers State. Given the manageable population size, a census sampling approach was adopted. Data was collected through both primary and secondary sources and analyzed using frequencies, simple percentages, and weighted mean scores. Spearman Rank Order (Rho) and Linear Regression analysis were conducted to test the null hypotheses at a 0.05 level of significance, using SPSS software version 25.0. The findings revealed that  HR Analytics,  significantly contributes to employee engagement. Based on the results, the study concluded that HR analytic has a substantial positive impact on employee engagement in tech companies in Rivers State. The study recommended that tech companies should invest in advanced HR analytics tools to assess and enhance emotional engagement, using data on feedback, absenteeism, and well-being to create targeted interventions.