PROCUREMENT BENCH MARKETING AND SUPPLY CHAIN PERFORMANCE OF MARITIME COMPANIES IN PORT HARCOURT.

Abstract

This study examined the relationship between Procurement Benchmarketing and Supply Chain Performance of Maritime Companies in Port Harcourt. Specifically, the study investigated the relationships between peer comparison, process standardization, and supply chain performance. Anchored on the Resource-Based View.  A correlational research design was adopted. The population of this study comprised of 20 maritime companies in Rivers State. The sample size of the study is 20. To generate data for the study, a total of one hundred (100) managers were selected on the basis of five managers per firm were used as the study subjects. The hypothesis were analyzed with the use of the Pearson Product Moment Correlation was supplemented with aid of SPSS version 21.0 The results revealed that procurement benchmarketing strongly related with supply chain performance, peer comparison significantly relate with risk integration, similarly, process The study concluded that procurement benchmarketing is a vital strategic enabler for strengthening maritime logistics systems and ensuring sustained competitive advantage in Port Harcourt it recommended that maritime companies institutionalize peer comparison systems, adopt holistic cost evaluation techniques and implement standardized procurement processes to strengthen supply chain performance.