EMPLOYEE SOCIAL MEDIA PROFILE CHECK AND CORPORATE PERFORMANCE OF OIL COMPANIES IN RIVERS STATE

Abstract

This study examined the relationship between employee social media profile check and the corporate performance of oil companies in Rivers State. The investigation was anchored on the Human Capital Theory and the Resource-Based Theory, both of which provide a strong explanatory basis for understanding how individual behaviors and organizational resources influence performance outcomes. A correlational survey design was adopted, with a study population of 1,248 senior staff drawn from five multinational oil companies in the State. From this population, a stratified random sample of 310 respondents was selected to ensure representativeness across organizational units. Data collection was carried out using structured questionnaires, and the responses were analyzed through the Pearson Product Moment Correlation at a 0.05 level of significance. The results revealed that social media profile checks exhibit a significant positive relationship with responsiveness and cost effectiveness, both of which are key indicators of corporate performance. The findings demonstrate that social media verification, when systematically applied, is not merely a recruitment tool but also a strategic practice for sustaining organizational credibility, minimizing risks, and reinforcing efficiency. The study concludes that institutionalizing employee social media checks contributes meaningfully to building a responsive and cost-efficient workforce within the oil and gas industry. It therefore recommends that oil companies in Rivers State formally integrate social media profile checks into their recruitment and monitoring frameworks as a way of improving responsiveness and enhancing cost effectiveness.