EFFECTIVENESS OF EXTENSION COMMUNICATION TECHNIQUES AMONG COCOYAM FARMERS PRODUCTIVITY IN GOKANA LOCAL GOVERNMENT AREA, RIVERS STATE, NIGERIA.

Authors

  • Harry A.T
  • Harry A.T
  • Chukuigwe O.

Keywords:

Effectiveness, Extension Communication Techniques Cocoyam Farmers Productivity

Abstract

This study examined the influence of extension communication techniques on cocoyam farmer’s productivity in the study area. The objectives of this study were to describe the socio-economic characteristics of cocoyam farmers, ascertain type of extension communication techniques accessed by cocoyam farmers, examine the perception of farmers on the effectiveness of extension communication techniques and identify the factors that militate against effective use of extension communication techniques in the study area. Using a multi-stage sampling procedure, data were collected from 88 respondents drawn from the total population of 112 registered cocoyam farmers in Gokana LGA (Rivers State Ministry of Agriculture, 2023).  A set of structured questionnaire were used for data collection for the study. Data were analyzed using descriptive statistics tools such as means, percentages, frequency and multiple regression analysis. The findings of the study showed that 45.5% of the sampled respondents are within the economically active age bracket of 41-50 years. About 54.5% of respondents were male while 45.5% were female, which shows that male is more involved in cocoyam production in the study area. About 45.5% of the respondents were married, household size is about 45.5% which has a range of 1 - 5 (5 persons ) the majority respondents were literate with at least primary education of about 40.9%, though 27.3% had a tertiary education. Average levels of experience is about 11– 15yrs at (54.5%) years indicating the most of the respondents have been in cocoyam farming for a long time and are therefore conversant with the problems cocoyam production and how to access extension communication techniques in the study area and how to manage the risk involved in the business. The results reveal that the respondents had access to the following extension communication techniques such as radio, newspaper, television, home training, town crier, demonstration farm, leaflet/handbill, village drum and traditional technique. The findings of the study also shows that use of journal/magazine, organization of demonstration farm, use of audio aid such as radio and organization of home training were effective in the study area as shown in table 4.3 in chapter four(4). The major factors militating against effective use of extension communication techniques were irregular training/visit by extension agent, lack of cooperation from local leaders, illiteracy level of farmers, inadequacy of existing programs, lack of credit facilities, ineffective extension delivery system, poor access to credit and low income of farmers. From the result gotten, male are more involved in cocoyam productivity than female in the study area. Radio, television, home training, town crier, demonstration farmer, leaflet/handbill, agricultural show, village drum and traditional technique were the extension communication techniques that were accessible to the respondents in the study area. Also, Use of journal/magazine, organization of demonstration farm project, use of audio aid such as radio and organization of home training were the extension communication techniques that were effective while organization of agricultural show and organization of workshop/seminar were not effective in the study area. This study is recommending that ministry of Agriculture should promote regular studies; workshops/seminar as to create knowledge on new innovations or ideas from the research station.

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Published

2024-04-21

How to Cite

A.T, H., A.T, H., & O., C. (2024). EFFECTIVENESS OF EXTENSION COMMUNICATION TECHNIQUES AMONG COCOYAM FARMERS PRODUCTIVITY IN GOKANA LOCAL GOVERNMENT AREA, RIVERS STATE, NIGERIA. BW Academic Journal, 14. Retrieved from https://bwjournal.org/index.php/bsjournal/article/view/1852