ARTIFICIAL INTELLIGENCE AND CUSTOMER PATRONAGE OF FOOD AND BEVERAGES FIRMS IN PORT HARCOURT

Abstract

This study investigates artificial intelligent and customer patronage of food and beverage firms in Port Harcourt. The main objectives of the study is to find out the relationship between Artificial Intelligent (AI) and customer patronage of food and beverages firms in Port Harcourt. The population of the study comprised of 12 food and beverages firms in Port Harcourt. The research design used was the Correlation research. The hypotheses were tested with the use of Pearson product moment correlation and supplemented with SPSS version 21.0. The results were that there was a significant relation between artificial intelligent and customer patronage of food and beverages firms in Port Harcourt.